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Tuesday, April 28, 2026
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The robotaxi price war has started. Here’s everything you need to know.

Right now, in several American cities, you can open an app, and a car with no driver pulls up and takes you wherever you want to go. No small talk. No wrong turns. No tip. No perfume covering up the cigarette smells.

A driverless Waymo ride in San Francisco averages $8.17. A human Uber in the same city? $17.25. The robotaxi price war is here.

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I live in Phoenix most of the time, and I see Waymos everywhere. At the grocery store. On the freeway. Sitting at red lights with nobody behind the wheel, just vibing. I still haven’t gotten in one. But I’m giving myself two weeks.

If I survive, I’ll share the ride. Mostly kidding.

Waymo (owned by Google’s parent Alphabet) is the clear leader. It gave 15 million driverless rides in 2025, and today, it’s about 400,000 per week. Valued at $126 billion. Available in Phoenix, San Francisco Bay Area, Los Angeles, Austin, Atlanta and Miami. Coming in 2026: Dallas, Denver, DC, London, Tokyo and more.

WOULD YOU BUY THE WORLD’S FIRST PERSONAL ROBOCAR?

Tesla launched in Austin last June but is way behind. Roughly 31 cars. One tester took 42 trips, and every single one still had a safety monitor on board. So supervised.

Zoox (owned by Amazon) is the wild card. Their pod has no steering wheel and drives in both directions. Rides are free in Vegas and San Francisco while they wait for approval to charge.

Waymo uses cameras, lidar (laser radar that builds a 3D map around the car) and traditional radar. It works in total darkness and heavy rain. Tesla uses cameras only. Eight of them, no lidar. Cheaper, which is how it offers rides at $1.99 per kilometer. 

Now, are they safe? 

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Tesla has reported seven crash incidents to regulators since launching. Waymo says it has 80% fewer injury crashes than human drivers. But NHTSA has logged 1,429 Waymo incidents since 2021, 117 injuries, two fatalities. Three software recalls, including one last December for passing stopped school buses. 

A friend of mine took a Waymo, and it dropped her off a full mile from where she was going. No way to change it. No human to flag down. Just a robot car that said, “You have arrived.” 

She had not. So yeah. I’m curious. But I’m also cautious.

When a robotaxi gets confused, a human in a remote center sees through the car’s cameras and draws a path for it. At a Senate hearing on Wednesday, Feb. 4, Waymo admitted some of those helpers are in the Philippines. Senators were not amused. I wasn’t either.

Your car sits parked 95% of the time. Robotaxis run 15+ hours a day. When a driverless ride costs less than gas and insurance, owning a car feels like a gym membership you never use.

The future of driving is nobody driving. Steering us in a whole new direction.

Know someone who still thinks self-driving cars are science fiction? Forward this. They’re in for a ride.

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